When you say roof signs, do not be mistaken that it is just a sign with a name and logo of a shop or business firm. In fact roof signs are of different types and it has to be used in appropriate manner to promote business. Let us breakdown the different types of advertising or marketing signs we see in our day-to-day life.
The sign terminology is normally based on the location of the sign, on a business firm. The most common sign we can see on locations are window signs. They are fixed on, behind or in straight view on the window of the store.